Category Archives: The Week

Pineapples, butterflies, and etymology

The words for ‘pineapple’ and ‘butterfly’ have a little thing in common in English – and a striking difference in other languages. Read about it in my latest article for TheWeek.com:

The curious linguistic history of pineapples and butterflies

 

Words that didn’t break at the glue line

My latest article for TheWeek.com is about words that were put together one way and then broken apart another way. They’re words you know, too…

10 words that are badly broken

 

A champagne snobbery glossary

I’ve just gotten back from two weeks in Europe with my wife. I’ll be doing a few word tasting notes on it. While I was away, I wrote an article for TheWeek.com on the basis of the first leg of our trip: champagne country. So let’s start with that:

How to be a champagne snob

 

Noun your fabulous

It’s been a couple of weeks since I wrote an article for TheWeek.com – I’ve been overdue. But I’d like to think my latest somewhat makes up for the gap. It’s a look at the popular practice in marketing of using an adjective as a noun:

How advertisers trick your brain by turning adjectives into nouns

I actually forgot to mention the anthimeric qualities of doge-speak, another currently popular trend, though not marketing driven. That would have been a good connection to add. Oh well. Such forgetful. Very annoyance. Wow.

Germany, Allemand, Deutschland, Saksa, Tyskland, Niemcy…

My latest article for TheWeek.com is about how (and why) some countries have completely different names in different languages:

The Netherlands, Holland, and the Dutch: Why some countries have so many different names

 

There’s a number of reasons to read this

My latest post for TheWeek.com looks at a point of grammar – or, actually, two points, and a fun sentence that sounds right to some very careless people and some very picky people and not to the rest in between:

There’s a number of reasons the grammar of this headline could infuriate you

 

Crimean wardrobe

Things are heating up in Crimea now, which cues us to look back 160 years to the Crimean war. What did we get from that? Three bits of clothing and some misquotations… Find out what in my second article for The Week this week:

The fascinating linguistic legacy of the Crimean War

 

Fancy beauty product ingredients

My latest article for TheWeek.com looks at Salvia officinalis, Thymus vulgaris, Butyrospermum parkii, methylchloroisothiazolinone, and more… and why you’re putting them on your head:

How to read your shampoo bottle

 

What’s “mor”?

My latest article for TheWeek.com ventures into phonaesthetics – specifically, why some of the most evil names in fiction have a little something “mor” in them:

Why is the ‘mor’ in ‘Voldemort’ so evil-sounding?

Voldemort, Mordor, Moriarty — exploring literature’s most sinister syllable

Whom are you trying to impress?

You, my dear readers, may already know my views on whom (it’s pretty much a foreign word for most English speakers now). But a recent study on dating sites found out guys who use it in their profiles get more contacts from women, so I felt it would be worth explaining for TheWeek.com how it’s properly used, since so many people – including newspaper journalists who think they’re being guardians of grammar – get it wrong so often.

How and when to use ‘whom’ instead of ‘who’

And while I’m at it, I look at why we even bother at all.